Archive for February, 2010

Cool Apps: Get Smart With Smart Draw!

0 Comments

Let’s face it. VerSmartDraw logoy few of us are good at everything. Oh, sure … there’s that guy with whom you went to college who was great-looking, and the quarterback of the football team, and graduated summa cum laude just after rescuing a troupe of old ladies with puppies while on his way to donate blood to an orphanage, but most of us have to face the fact that we’re just … not that guy.

This means that while we might be great salespeople and that we might be great at taking care of our customers, we mightn’t also be great at blogging, or math, or <gulp> creating presentations.

That last one is something over which I stew all the time.

I have great information to share but I just don’t have that certain … something … that allows me to turn that information into moving, powerful visuals. And for most people, visual representations of information are much more striking than any other form.

So, what’s there to do?

I could hire a graphic designer, but that takes a lot of time, and can also run into a lot of money. Drawing something by hand is out of the question (I can make a mean stick figure, but that’s about it). Even using my mouse to create images on my computer can get frustrating, because as much as I nudge things around, the graphics never look as clean as I’d like.

But there is a solution. And a darned good one, at that.

For the software gods have given us SmartDraw. Unlike most of the applications about which we write, SmartDraw isn’t free. However, it’s less than $200 for the full version, and that’s less than one hour’s time from most graphic designers (the math here should be pretty obvious).

So, what does it do?

Put simply, with just a few clicks, SmartDraw can create more than 70 different sorts of diagrams and presentations, including maps, flowcharts, organizational charts, calendars, graphs … you name it. If it’s a graphic that you need, odds are that SmartDraw can make it. And there’s no dragging and dropping. Just click and type. That’s it. The graphics come out professional-looking each and every time. I don’t know many people who can turn out quality like that without losing lots of sleep, or without ripping out the bulk of their hair.

Want to hear something else that’s really, really cool? SmartDraw works seamlessly with Microsoft Office, so once you create your graphics, you can click once, and have all of them transferred directly into PowerPoint and have your presentation ready to go, and, more importantly, ready to knock the socks off of your clients.

You can check SmartDraw out with their free trial download. Unless you’re a graphic designing, quarterbacking, honors grabbing puppy saver, I promise that you won’t be disappointed.


Thursday’s Thoughts on Leadership: Planning is The First Act in the Script of Success

0 Comments

Sometimes, it’s the smallest things that make the biggest difference. Those simple, seemingly insignificant details often have the greatest impact.

They lie in the hours, minutes and seconds of our lives.

In his book The Ultimate Sales Machine, Chet Holmes lays out a system for managing our days more effectively. One of his rules is to list the six most important things you need to do each day and, by hook or crook, get these things completed. Every day. No excuses.

To do that, Holmes argues, requires figuring out exactly how much time each thing will take.

Forty Niner coach Bill Walsh was also a master of scripting his way to success. When Walsh coached at Stanford he scripted out the first 15-25 plays of every game. The result? Stanford scored on the first possession 8 times in 11 games – an unheard of rate of success.

I began to understand that this success was not an accident; it was written in a script.

It was with this inspiration that I began create my script – my “Perfect Day.”

Much like a personal playbook, on the surface, this Perfect Day script is little more than a to-do list. Scratch beneath it just a bit, though, and it becomes so much more. Each evening, before going to sleep, I plan out every facet of my upcoming day – from my morning walk to my evening reading.

Each day, I have constants, like going to the gym, eating dinner, and even taking a little free time for myself. Each day has time that’s flexible, but is built in to the same time each day, so that I can tackle important business that mightn’t have been foreseen.

With my script, I know exactly what I need to accomplish each day. I know where I’m going to be and how long I have to meet my goals. This simple plan gives me direction. It gives me focus. It puts me in the mindset to take 100% control of each and every day. In short, it gives me the power to succeed.

You’d be amazed at the power such a simple idea can hold. Take a cue from Coach Walsh and start scripting the plays of your perfect day. Give yourself the power to succeed!


Wednesday Wellness: The Fast Guy On Race Day

0 Comments

I hope many of you have had the chance to watch some of the Olympics!  What inspiration!

What I personally am most fascinated by is the stories of those athletes who have overcome adversity, specifically serious, if not life threatening injury.

Let’s take  Askel Lund Svidal who sustained intense injury in 2009, now winning the Gold in Vancouver, or Lindsay Vonn, with her shin so injured she couldn’t put on her ski boot without excruciating pain, then went on to win the Gold.  Let’s not forget Chris Del Bosco who overcame drug abuse and a broken neck, to go on and be invited to ski on the Canadian team this year.

Every night I watch the Olympics, I hear of an amazing story about perseverance, dedication, commitment and sheer determination!

How is it that someone can endure such pain and hardship; then muster the courage to go back to the source of the pain?

I have read a few articles about the physiology of overcoming “fear” and I really liked this quote:

“As for the ever-present fear, many have found a way to manage it.  “You never overcome it. The fear factor is always there. I don’t care how good you are at your sport, there’s always a risk of injury, always a risk of crashing, so it’s just a case of risk management. Whoever can manage the risk best, while getting as close to that line as possible, is the fast guy on race day.”

Isn’t this really part of the game of life?  To overcome our fear and BE that person who is close to the line on our own race day?

These Olympic Athletes are special…that’s why they are Olympians!  But I believe the athlete in all of us has encountered our own falls, it’s how we finish the race, or better yet how we proceed IN the race that makes us our own champion!

Here are some great stories I found from athletes, local and worldwide who have created their own destinies through strength and “risk”.

http://matadorsports.com/5-athletes-who-have-overcome-life-threatening-injuries

http://www.trivia-library.com/c/20-athletes-who-overcame-injury-and-handicaps-part-1.htm

Enjoy the Games!


Monday Mojo: Poor planning on YOUR part does NOT constitute an emergency on mine

0 Comments

Poor planning on YOUR part does NOT constitute an emergency on mine.  I love that quote!

We start our day with the best of intentions to get all those important things done on our list. We plan on doing all the things to get us closer to accomplishing our goals and dreams.  Then, before we know it the day is over and nothing on that list got done, but we are exhausted from a busy day-a busy day of doing the urgent, not the important.

How did that happen?

Because we let others dictate how our day will go instead of taking control. We let other people’s urgent issues, a result of their poor time management, poor planning, their drama, and their procrastination, take priority and control over ours.  Remember, poor planning on THEIR part does NOT constitute an emergency on your part.

Most of us are doing the urgent and that is why we never seem to get closer to our goals and what we want to accomplish.  The key is being disciplined enough to brush off the urgent and do the important. It is probably one of the biggest keys to success.

So, how can we do that when all of our time is spent just dealing with the crap and people coming at us all day – their urgent stuff, you ask?  Learn to say NO! It will be tough in the beginning, but after a while of saying NO and not letting yourself get dragged into other peoples drama, into their urgent and out of control life, eventually they will just stop screwing up your goals and take it to someone else or better yet, figure out how to deal with it on their own.

So, to get your important stuff done, make a conscious decision every day not to get caught up in the drama of everyone one else’s urgent life. Learn to say NO!


Cool Apps: Know the Real Deal with StatCounter!

0 Comments

Congratulations! You’re in the game! You’ve got a website (maybe several), you’ve got a blog. A Facebook fan page. You name it, you’ve got it.

Sooo, now what?

You update your website. You write blog posts. You post links to Twitter, to your Facebook page, to ActiveRain, not to mention every other place you can think of. Heck, you might even be paying to run an ad or two. How do you know what’s working? How do you know where to focus your attention?

There are some services out there that can give you some basic information, but to get really in-depth, most analytics companies demand a handsome fee. But there is an option.

Welcome to StatCounter.

If your web page has fewer than 250,000 page views per month (and that’s a pretty significant figure), the service is 100% free. FREE! That’s a good thing. But what does it do? The answer is a lot.

Once you include StatCounter’s code in your webpage, it records valuable information about your site’s visitors and records it in a log for you. It tracks information about the sites from which your visitors came, the keywords they used to find you, how long they spent looking at your site, if they’d visited before, where (geographically) they are located, what kind of browser they’re using … and lots more. Once it collects the data, it organizes it and compiles it into charts and lists, so that your analysis is made easier.

If you’ve got more than one site, StatCounter can be used to track those, as well. Oh, yeah! And it’s still free.

You work hard. You spend lots of time making sure that your websites and blogs give just the right impression. Making sure that the sites are doing their jobs and also knowing where to focus your energies is important. If your site’s visitors come mostly from Google, then you don’t want to channel your efforts somewhere else.

In today’s marketplace, a tool like StatCounter is indispensable. If you want to hang tough with the big boys, StatCounter can help you do it!


Thursday Thoughts on Leadership: Post-its® – why didn’t I think of that…

0 Comments

Opportunity often comes suddenly. Great ideas sometimes come from an unexpected place.  And every once in a long while breakthroughs emerge in a manner that makes you think, “Why did I never think about that before?”

These things can’t be forced, but good leaders know to recognize – and act – on them quickly.

Here are three examples:

#1. The Post-it ® note story

Spencer Silver, a researcher at 3M in the early 1970’s, was working to develop a strong, lightweight adhesive. He failed. His work remained on the shelf, never reaching the market.

A few years later, Arthur Fry, another 3M researcher, became frustrated that the markers he placed in his church hymnal to keep track of each Sunday’s selections kept falling out.

Then he remembered Silver’s “failed” adhesive.

Fry coated his markers with the stuff and, well, you can guess the rest. Post-it Notes® hit the market in 1980 and became an office staple.

#2. Tight end in motion

The great Forty-Niner Coach Bill Walsh tells his own “Post-it story” in his book ‘The Score Takes Care of Itself.’

It happened when Walsh was an assistant coach with the Cincinnati Bengals, in a game against the Oakland Raiders. Bob Trumpy, the Bengals tight end, mistakenly lined up on the left side of the line of scrimmage. Trumpy realized his mistake and went in motion to the right side before the ball was snapped. All hell broke loose in the Raider defense. The tight end had never gone in motion in the NFL. Three of the Raiders actually collided in the middle of the field trying to adjust to this move.

Soon every team in the NFL started putting the tight end in motion.

#3. The triplicate file

My own Post-it story came early in my career. My assistant John Thompson (yes, that John Thompson) was just out of college. He had no experience in real estate. He also did not have what we referred to in those days as a “Brag Book,” a book filled with client testimonials and listings you had sold that you brought with you to listing or buyer presentations.

So John, lacking a Brag Book, took along a triplicate file  – one of those nice looking file folders lawyers use. He would fill it with the contract and other forms used in a transaction. Although he was very inexperienced I observed sellers’ reaction to John improved simply by virtue of this rather impressive looking prop. Soon, I started inserting the triplicate file into my presentations and it was one of the biggest factors in me closing 50+ transactions in a single year.

Brian Crane, our Los Gatos Manager, refers to this as an “X Factor,” that small thing that makes a big difference.

What is your Post-it® story?

I suspect you have your own version – that moment when something that profoundly changed your life or business came unexpectedly.

Email me with your story and I may share it in future installments of this newsletter.


Wednesday Wellness: Cancer Fighting Foods

1 Comment

Lately the topic of cancer and cancer prohibiting foods have come up for me over the last several weeks.  It seems everyone one of us has, at least once, been affected by someone who has had cancer; many who have survived it thank Goodness!

“According to Rachael Stolzenberg-Solomon, a researcher at the National Cancer Institute,

“The easiest and least expensive way to reduce your risk for cancer is just by eating a healthy diet.”

Here are a number of foods we should try to add to our diet, not now and then…but daily!  Try to add in at least 3 of these in the list below daily for the next week!  Creating this habit could do wonders for your health!

Cancer Fighting Foods/Spices

The National Cancer Institute estimates that roughly one-third of all cancer deaths may be diet related. What you eat can hurt you, but it can also help you. Many of the common foods found in grocery stores or organic markets contain cancer-fighting properties, from the antioxidants that neutralize the damage caused by free radicals to the powerful phytochemicals that scientists are just beginning to explore. There isn’t a single element in a particular food that does all the work: The best thing to do is eat a variety of foods.

The following foods have the ability to help stave off cancer and some can even help inhibit cancer cell growth or reduce tumor size.

Seaweed and other sea vegetables contain beta-carotene, protein, vitamin B12, fiber, and chlorophyll, as well as chlorophylones – important fatty acids that may help in the fight against breast cancer. Many sea vegetables also have high concentrations of the minerals potassium, calcium, magnesium, iron, and iodine

Avocados are rich in glutathione, a powerful antioxidant that attacks free radicals in the body by blocking intestinal absorption of certain fats. They also supply even more potassium than bananas and are a strong source of beta-carotene. Scientists also believe that avocados may also be useful in treating viral hepatitis (a cause of liver cancer), as well as other sources of liver damage.

Broccoli, cabbage, and cauliflower have a chemical component called indole-3-carbinol that can combat breast cancer by converting a cancer-promoting estrogen into a more protective variety. Broccoli, especially sprouts, also have the phytochemical sulforaphane, a product of glucoraphanin – believed to aid in preventing some types of cancer, like colon and rectal cancer. Sulforaphane induces the production of certain enzymes that can deactivate free radicals and carcinogens. The enzymes have been shown to inhibit the growth of tumors in laboratory animals.  However, be aware that the Agriculture Department studied 71 types of broccoli plants and found a 30-fold difference in the amounts of glucoraphanin. It appears that the more bitter the broccoli is, the more glucoraphanin it has. Broccoli sprouts have been developed under the trade name BroccoSprouts that have a consistent level of sulforaphane – as much as 20 times higher than the levels found in mature heads of broccoli.

Carrots contain a lot of beta carotene, which may help reduce a wide range of cancers including lung, mouth, throat, stomach, intestine, bladder, prostate and breast. Some research indicated beta carotene may actually cause cancer, but this has not proven that eating carrots, unless in very large quantities – 2 to 3 kilos a day, can cause cancer.  In fact, a substance called falcarinol that is found in carrots has been found to reduce the risk of cancer, according to researchers at Danish Institute of Agricultural Sciences (DIAS). Kirsten Brandt, head of the research department, explained that isolated cancer cells grow more slowly when exposed to falcarinol. This substance is a polyacethylen, however, so it is important not to cook the carrots.

Chili peppers and jalapenos contain a chemical, capsaicin, which may neutralize certain cancer-causing substances (nitrosamines) and may help prevent cancers such as stomach cancer.

Cruciferous vegetables – broccoli, cauliflower, kale, Brussels sprouts, and cabbage contain two antioxidants, lutein and zeaxanthin that may help decrease prostate and other cancers.

Figs apparently have a derivative of benzaldehyde. It has been reported that investigators at the Institute of Physical and Chemical Research in Tokyo say benzaldehyde is highly effective at shrinking tumors, though I haven’t seen this report. In addition, the U.S. Department of Agriculture says figs, which contain vitamins A and C, and calcium, magnesium and potassium, may curtail appetite and improve weight-loss efforts. Fig juice is also a potent bacteria killer in test-tube studies.

Flax contains lignans, which may have an antioxidant effect and block or suppress cancerous changes. Flax is also high in omega-3 fatty acids, which are thought to protect against colon cancer and heart disease.

Garlic has immune-enhancing allium compounds (dialyl sultides) that appear to increase the activity of immune cells that fight cancer and indirectly help break down cancer causing substances. These substances also help block carcinogens from entering cells and slow tumor development. Diallyl sulfide, a component of garlic oil, has also been shown to render carcinogens in the liver inactive. Studies have linked garlic — as well as onions, leeks, and chives — to lower risk of stomach and colon cancer. Dr. Lenore Arab, professor of epidemiology and nutrition at the UNC-CH (University of North Carolina at Chapel Hill) schools of public health and medicine and colleagues analyzed a number of studies and reported their findings in the October 2000 issue of the American Journal of Clinical Nutrition. According to the report, people who consume raw or cooked garlic regularly face about half the risk of stomach cancer and two-thirds the risk of colorectal cancer as people who eat little or none. Their studies didn’t show garlic supplements had the same effect. It is believed garlic may help prevent stomach cancer because it has anti-bacterial effects against a bacterium, Helicobacter pylori, found in the stomach and known to promote cancer there.

Grapefruits, like oranges and other citrus fruits, contain monoterpenes, believed to help prevent cancer by sweeping carcinogens out of the body. Some studies show that grapefruit may inhibit the proliferation of breast-cancer cells in vitro. They also contains vitamin C, beta-carotene, and folic acid.

Grapes, red contain bioflavonoids, powerful antioxidants that work as cancer preventives. Grapes are also a rich source of resveratrol, which inhibits the enzymes that can stimulate cancer-cell growth and suppress immune response. They also contain ellagic acid, a compound that blocks enzymes that are necessary for cancer cells – this appears to help slow the growth of tumors.

Studies show that consumption of green and yellow leafy vegetables has been associated with lower levels of stomach cancer.

Kale has indoles, nitrogen compounds which may help stop the conversion of certain lesions to cancerous cells in estrogen-sensitive tissues. In addition, isothiocyanates, phytochemicals found in kale, are thought to suppress tumor growth and block cancer-causing substances from reaching their targets.

Licorice root has a chemical, glycyrrhizin, which blocks a component of testosterone and therefore may help prevent the growth of prostate cancer. However, excessive amounts can lead to elevated blood pressure.

Mushrooms – There are a number of mushrooms that appear to help the body fight cancer and build the immune system – Shiitake, maitake, reishi, Agaricus blazei Murill, and Coriolus Versicolor.  These mushrooms contain polysaccharides, especially Lentinan, powerful compounds that help in building immunity. They are a source of Beta Glucan. They also have a protein called lectin, which attacks cancerous cells and prevents them from multiplying. They also contain Thioproline. These mushrooms can stimulate the production of interferon in the body.
Extracts from mushrooms have been successfully tested in recent years in Japan as an adjunct to chemotherapy. PSK is made from the Coriolus Versicolor. Maitake mushroom extract is PCM4.

Nuts contain the antioxidants quercetin and campferol that may suppress the growth of cancers. Brazil nut contains 80 micrograms of selenium, which is important for those with prostate cancer. (Note: Many people are allergic to the proteins in nuts, so if you have any symptoms such as itchy mouth, tight throat, wheezing, etc. after eating nuts, stop. Consider taking a selenium supplement instead or work with someone on how to eliminate this allergy.)

Oranges and lemons contain Iimonene which stimulates cancer-killing immune cells (lymphocytes, e.g.) that may also break down cancer-causing substances.

Papayas have vitamin C that works as an antioxidant and may also reduce absorption of cancer-causing nitrosamines from the soil or processed foods. Papaya contains folacin (also known as folic acid), which has been shown to minimize cervical dysplasia and certain cancers.

Raspberries contain many vitamins, minerals, plant compounds and antioxidants known as anthocyanins that may protect against cancer. According to a recent research study reported by Cancer Research 2001;61:6112-6119, rats fed diets of 5% to 10% black raspberries saw the number of esophageal tumors decrease by 43% to 62%. A diet containing 5% black raspberries was more effective than a diet containing 10% black raspberries. Research reported in the journal Nutrition and Cancer in May 2002 shows black raspberries may also thwart colon cancer. Black raspberries are rich in antioxidants, thought to have even more cancer-preventing properties than blueberries and strawberries.

Red wine, even without alcohol, has polyphenols that may protect against various types of cancer. Polyphenols are potent antioxidants, compounds that help neutralize disease-causing free radicals.  Also, researchers at the University of North Carolina’s medical school in Chapel Hill found the compound resveratrol, which is found in grape skins. It appears that resveratrol inhibits cell proliferation and can help prevent cancer. However, the findings didn’t extend to heavy imbibers, so it should be used in moderation. In addition, alcohol can be  toxic to the liver and to the nervous system, and many wines have sulfites, which may be harmful to your health. Note:  some research indicates that alcohol is considered a class “A” carcinogen which can actually cause cancer – see http://www.jrussellshealth.com/alccanc.html. You should probably switch to non-alcoholic wines.

Rosemary may help increase the activity of detoxification enzymes. An extract of rosemary, termed carnosol, has inhibited the development of both breast and skin tumors in animals. We haven’t found any studies done on humans. Rosemary can be used as a seasoning. It can also be consumed as a tea: Use 1 tsp. dried leaves per cup of hot water; steep for 15 minutes. .

Soy products like tofu contain several types of phytoestrogens — weak, nonsteroidal estrogens that could help prevent both breast and prostate cancer by blocking and suppressing cancerous changes. There are a number of isoflavones in soy products, but research has shown that genistein is the most potent inhibitor of the growth and spread of cancerous cells. It appears to lower breast-cancer risk by inhibiting the growth of epithelial cells and new blood vessels that tumors require to flourish and is being scrutinized as a potential anti-cancer drug.  However, there are some precautions to consider when adding soy to your diet. Eating up to 4 or 5 ounces of tofu or other soy a day is probably ok, but research is being done to see if loading up on soy could cause hormone imbalances that stimulate cancer growth. As a precaution, women who have breast cancer or are at high risk should talk to their doctors before taking pure isoflavone powder and pills, extracted from soy. (*note, best to avoid Genetically Modified or Engineered soy)

Sweet potatoes contain many anticancer properties, including beta-carotene, which may protect DNA in the cell nucleus from cancer-causing chemicals outside the nuclear membrane.

Teas: Green Tea and Black tea contain certain antioxidants known as polyphenols (catechins) which appear to prevent cancer cells from dividing. Green tea is best, followed by our more common black tea (herbal teas do not show this benefit). According to a report in the July 2001 issue of the Journal of Cellular Biochemistry, these polyphenols that are abundant in green tea, red wine and olive oil, may protect against various types of cancer. Dry green tea leaves, which are about 40% polyphenols by weight, may also reduce the risk of cancer of the stomach, lung, colon, rectum, liver and pancreas, study findings have suggested.

Tapioca is derived from the cassava plant. It is one of the many plants that manufactures cyanide by producing a chemical called linamarine which releases hydrogen cyanide when it is broken down by the linamarase enzyme. Spanish researches have been studying the cassava and attempting to clone the genes from the plant which are responsible for producing the hydrogen cyanide and then transfer it to a retrovirus

Tomatoes contain lycopene, an antioxidant that attacks roaming oxygen molecules, known as free radicals, that are suspected of triggering cancer. It appears that the hotter the weather, the more lycopene tomatoes produce. They also have vitamin C, an antioxidant which can prevent cellular damage that leads to cancer. Watermelons, carrots, and red peppers also contain these substances, but in lesser quantities. It is concentrated by cooking tomatoes.  Scientists in Israel have shown that lycopene can kill mouth cancer cells. An increased intake of lycopene has already been linked to a reduced risk of breast, prostate, pancreas and colorectal cancer. (Note: Recent studies indicate that for proper absorption, the body also needs some oil along with lycopene.)

Tumeric (curcuma longa), a member of the ginger family, is believed to have medicinal properties because it inhibits production of the inflammation-related enzyme cyclo-oxygenase 2 (COX-2), levels of which are abnormally high in certain inflammatory diseases and cancers, especially bowel and colon cancer. In fact, a pharmaceutical company Phytopharm in the UK hopes to introduce a natural product, P54, that contains certain volatile oils, which greatly increase the potency of the turmeric spice.

Turnips are said to contain glucose molaes which is a cancer fighting compound.

Consumption of fruits and vegetables has been associated with decreased risk of cancers of the colon and rectum.

For more information, please refer to:

http://www.cancure.org/


Monday Mojo: How come kids are so smart?

0 Comments

TognoliLast Sunday was little league baseball try outs and my son Nick was so fired up, he absolutely LOVES baseball. Nick has no doubt that come time for college he will be playing baseball at UCLA, and soon thereafter will be drafted by the New York Mets.  You have to love kids.  They know anything is possible and they dream big.

Here is what Nick, who is only 10 years old, told me just before his tryouts – “Dad did you know your dreams can come true as a long as you give it all of your effort?”  How come kids are so smart? We all know Nick’s revelation is true. Unfortunately, as we get older all too often, not only do we stop dreaming, but we stop giving it all of our effort.

This week’s Mojo is short and sweet, but I think Nick hit the nail squarely on the head.  Dream big and give that dream 100% of your effort – this is the recipe for success. I also think it’s the recipe to remain fired up and young at heart throughout your life.

Thanks Nick.


Cool Apps: What’s The Buzz About?

0 Comments

GoogleBuzzlogoDid you hear? On February 9th, Google launched its newest web-based gem: Google BUZZ.

Meant to draw on social features similar to those in Facebook and Twitter, BUZZ shares short messages (though longer than 140 characters), pictures, online videos, and feeds from RSS feeds and the like.

Accessible through Google’s popular Gmail service, BUZZ will simply look like a new part of the inbox. Once configured, feeds from users’ Twitter feeds, Picasa albums, and so on and so forth, will be delivered to your (and your followers’) BUZZ bins. In short, BUZZ is much like a “lite” version of its WAVE application, launched late last year.

It’s possible that BUZZ can be used for business; messages can be linked to geographic locations, so companies that engage that way might find it useful.

But do we really need it? Do our customers want another social site? Do they want to keep track of things on Facebook *and* Twitter *and* on BUZZ? That remains to be seen. And there’s a pretty big hiccup in its potential: you must be a Gmail subscriber to use BUZZ. It’s not very likely that most people will abandon their email service just to use something whose use isn’t yet well-defined.

BUZZ is certainly interesting enough. The social integration make it much like FriendFeed (which was purchased by Facebook in 2009). Multiple profiles can be linked and followed by BUZZ users, and much like in WAVE, users can comment on individual posts, making them more “conversation-like”. But is that really enough?

Some have decreed that BUZZ will “kill” Facebook. That seems to be a bit of a stretch, as Facebook has well over 400 million users (a number that seems to be growing exponentially).

What’s your opinion? Have you checked out BUZZ? Has Google addressed a solution to a problem that didn’t really exist?


Thursday’s Thoughts On Leaderhip: Leading In Uncertain Times

0 Comments

Joe Cool. We all are familiar with that archetype from the movies and literature and even the comic book pages. He is the person who is unflappable, no matter the situation. The situations may change, but they follow the same routine: everybody panicking, except for one guy, who is unruffled as he does his assigned task. They exist in real life, one example was Joe Montana.

He was famous for a lot of things, most prominently, the Super Bowl titles he won leading the San Francisco 49ers. Those who played with him point to one thing above everything else: his ability to stay calm in the midst of chaos, especially with the game on the line in the fourth quarter. While others saw turmoil and danger after the snap, Montana saw order and opportunity. He was Joe Cool, the unflappable king of the comeback.

In the 1989 Super Bowl against the Cincinnati Bengals. The San Francisco 49ers found themselves down by three points with 3:20 left in the game. Despite their belief in themselves, they, like all professionals, felt some nerves in the huddle to start that last drive. Harris Barton, who played tackle on that team, remembers the nerves and how quickly they disappeared, not because of a play on the field or because of a rousing speech, but one simple observation and a comment from Montana that seemed out of place. Harris remembers Montana stepping into the huddle to start the drive and all of a sudden saying, “Hey, there, in the stands, standing near the exit ramp. Isn’t that John Candy (the late actor and comedian)?”

At that moment, Barton remembers the anxiety leaving him and his teammates. That Montana could seemingly be so unaffected by the pressure of the moment, brought great ease to his teammates and the belief that he would lead them the final 92 yards to victory. And that is exactly what he did.

Earlier this week, in the Intero Insider, I wrote of the uncertain times we face in our industry with fast coming changes: the expiring homebuyer tax credit, the increase in the incidence of foreclosures and the Federal Reserve’s plan to stop purchasing mortgage-backed securities that have been helping to keep interest rates low. How these changes and many other factors might affect our industry in the coming months is unknown, but we can see it as our own fourth quarter drive. How you react, and how we react as a company and as leaders in this company can set the tone.

Just like his teammates, we can learn from the words of Joe Montana: “I just try to treat every moment the same, whether it’s the first part of the game or the last part of the game,” Montana said. “You try to be yourself. The biggest thing that is the difference to your team is when you get into tight situations and all of a sudden your personality changes. They see a difference, and if you’re the same, they have more of a tendency to be the same.” When the pressure was on, Montana was at his best. He knew he was prepared. He knew the game plan. He knew the strengths and weaknesses of his teammates and his own, and how to minimize them or exploit them. Above all, he knew the task at hand and he only concentrated at executing. Because of his ability to lead in uncertain times, his teammates could concentrate on their tasks and execute their responsibilities. The result was not just a touchdown, but a championship and a legacy that will never fade.