Intero Cool Apps

Cool Apps: Get Smart With Smart Draw!

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Let’s face it. VerSmartDraw logoy few of us are good at everything. Oh, sure … there’s that guy with whom you went to college who was great-looking, and the quarterback of the football team, and graduated summa cum laude just after rescuing a troupe of old ladies with puppies while on his way to donate blood to an orphanage, but most of us have to face the fact that we’re just … not that guy.

This means that while we might be great salespeople and that we might be great at taking care of our customers, we mightn’t also be great at blogging, or math, or <gulp> creating presentations.

That last one is something over which I stew all the time.

I have great information to share but I just don’t have that certain … something … that allows me to turn that information into moving, powerful visuals. And for most people, visual representations of information are much more striking than any other form.

So, what’s there to do?

I could hire a graphic designer, but that takes a lot of time, and can also run into a lot of money. Drawing something by hand is out of the question (I can make a mean stick figure, but that’s about it). Even using my mouse to create images on my computer can get frustrating, because as much as I nudge things around, the graphics never look as clean as I’d like.

But there is a solution. And a darned good one, at that.

For the software gods have given us SmartDraw. Unlike most of the applications about which we write, SmartDraw isn’t free. However, it’s less than $200 for the full version, and that’s less than one hour’s time from most graphic designers (the math here should be pretty obvious).

So, what does it do?

Put simply, with just a few clicks, SmartDraw can create more than 70 different sorts of diagrams and presentations, including maps, flowcharts, organizational charts, calendars, graphs … you name it. If it’s a graphic that you need, odds are that SmartDraw can make it. And there’s no dragging and dropping. Just click and type. That’s it. The graphics come out professional-looking each and every time. I don’t know many people who can turn out quality like that without losing lots of sleep, or without ripping out the bulk of their hair.

Want to hear something else that’s really, really cool? SmartDraw works seamlessly with Microsoft Office, so once you create your graphics, you can click once, and have all of them transferred directly into PowerPoint and have your presentation ready to go, and, more importantly, ready to knock the socks off of your clients.

You can check SmartDraw out with their free trial download. Unless you’re a graphic designing, quarterbacking, honors grabbing puppy saver, I promise that you won’t be disappointed.


Cool Apps: Know the Real Deal with StatCounter!

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Congratulations! You’re in the game! You’ve got a website (maybe several), you’ve got a blog. A Facebook fan page. You name it, you’ve got it.

Sooo, now what?

You update your website. You write blog posts. You post links to Twitter, to your Facebook page, to ActiveRain, not to mention every other place you can think of. Heck, you might even be paying to run an ad or two. How do you know what’s working? How do you know where to focus your attention?

There are some services out there that can give you some basic information, but to get really in-depth, most analytics companies demand a handsome fee. But there is an option.

Welcome to StatCounter.

If your web page has fewer than 250,000 page views per month (and that’s a pretty significant figure), the service is 100% free. FREE! That’s a good thing. But what does it do? The answer is a lot.

Once you include StatCounter’s code in your webpage, it records valuable information about your site’s visitors and records it in a log for you. It tracks information about the sites from which your visitors came, the keywords they used to find you, how long they spent looking at your site, if they’d visited before, where (geographically) they are located, what kind of browser they’re using … and lots more. Once it collects the data, it organizes it and compiles it into charts and lists, so that your analysis is made easier.

If you’ve got more than one site, StatCounter can be used to track those, as well. Oh, yeah! And it’s still free.

You work hard. You spend lots of time making sure that your websites and blogs give just the right impression. Making sure that the sites are doing their jobs and also knowing where to focus your energies is important. If your site’s visitors come mostly from Google, then you don’t want to channel your efforts somewhere else.

In today’s marketplace, a tool like StatCounter is indispensable. If you want to hang tough with the big boys, StatCounter can help you do it!


Cool Apps: Above All Else … Remember the Milk!

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remember the milk logo

No matter what your business, keeping track of important tasks can be, at best, a hassle, and at worst … a superhuman feat of juggling (those guys in Vegas who toss around bowling balls, flaming orbs, and/or chainsaws have no idea what real danger is).

For those of us in the Real Estate Industry, however, everyday tasks and to-dos take on much greater significance because if we miss a deadline or forget to do even the smallest little thing, it can do irreparable harm to our clients, preventing them from fulfilling the terms of their contracts.

Will you remember to have your clients initial the changes on a counter-offer? Remember to schedule their home inspections? Follow up with lenders, appraisers, and title companies? There are a million little things involved in a real estate transaction, each of which has the potential to mean everything.

When you’ve gotta remember everything, you’ve got to Remember the Milk.

So much more than a simple to-do list, Remember the Milk takes Post-It notes, spare napkins, the corner of your whiteboard, even your forearm (you know you’ve written a note or two on there at some point … we won’t tell) and makes them things of the past.

Manage your tasks quickly and easily. You can set due dates for things with specifics (due 3/1/2010) or in natural language (due next Friday).

Get reminded anywhere (and they mean anywhere). When a deadline is approaching, RTM will send reminders to your email account, send a text message (SMS), an instant message (AIM, Gadu-Gadu, GoogleTalk, ICQ, Jabber, MSN, Skype and Yahoo! are all supported).

Schedule reminders from almost anywhere. Remember the Milk is available for a host of tools. There are apps for iPhone, BlackBerry, and Android. If you “friend” Remember the Milk on Twitter, you can send direct messages (DMs) with details of your new “to-do”. When a deadline looms, RTM will send you a message, making sure that you don’t forget. Remember the Milk also syncs with Google Calendar, so all of your lists and to-dos are kept organized.

Each of us likes to think that we can handle everything. Each of us likes to think that we don’t need reminders like this. Sometimes, though, life gets in the way. For those times, it’s important that you Remember the Milk.


Cool Apps: Go “Real Time” With Collecta

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Things happen fast these days. Real fast. Five minutes ago is old news.

That not always a good thing, but, alas, it’s reality.

The compression of our attention span and demand for the latest, greatest information has been driven in large part by our access to the Web – specifically, the real time Web.

Twitter is the most well known example of this phenomenon. But there are hundreds of applications that allow people to connect, share, create and distribute instantly.

Collecta, a search engine that captures the real time activity on the Web, allows you to see what’s going on right now in some place, about something, or about someone.

That’s pretty cool, right? But how’s that relevant to your real estate business?

Here’s how: earlier this week, Collecta made a free widget builder available (a widget is just a small piece of software you can quickly add to your Website or blog) that allows you to display real time web activity – Tweets, blog posts, news – about a certain place or about a certain topic, on your Website.

Think about this: consumers coming to your Website are usually looking for listings – but they are also looking to see what’s going on in the community surrounding those listings. Sure, neighborhood descriptions are good; video is great. But seeing what’s happening as it’s happening is super cool.

We have known for a long time that frequently updated information keeps Website visitors coming back. We also know that consumers will seek out any and all information they can on the Web before they ever call an agent. This new widget allows you to deliver updated content in a context you control easily.

Now that’s news!


Intero Cool Apps: Are You Waving?

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For much of 2009, techno-geeks were all a-buzz with talk about Google WAVE, the search engine juggernaut’s collaborative tool that was supposed to shatter the Earth and change the way we all did everything.

And then … WAVE was released. Did you notice? Lots of people didn’t. The ones that did, met it with a collective, “Meh. That’s it?”

This sort of thing often happens when people set their expectations too high.

The thing about Google WAVE, though? It’s actually extremely cool. People have just been so busy dismissing it because time didn’t stand still upon its release that they failed to see that.

In many ways, it’s much like Twitter was when it was first introduced. Not many people “got” it. “Why on earth do I need people to tell me about how their cornflakes got soggy at breakfast?” people would ask. “I have real work to do,” they’d say. Now, Twitter is one of the most powerful business tools at our disposal and no longer being dismissed by anyone (well, not many, anyway). I believe that the same will hold true for Google WAVE.

So, how do I use it?

The answer is that there are lots of ways to use it. But here’s just a touch of what’s possible: Google WAVE is already being used by lots of small business groups because it has tremendous strength in combining platforms like email, document sharing, multimedia file-sharing, instant messaging, project wikis, video conferencing, and a host of others. It has the ability to eliminate all of the other disparate communications tools by combining them into one well-honed powerhouse.

For example, let’s say that you’re having a same-time, multi-location meeting between team members. Everyone invited to participate in the WAVE (the name for a particular project in the application) can contribute to the notes and see who is adding what — all in real time. At the end of the meeting, all of the notes are captured in a thread that can be viewed later on if someone wanted a recap, or if someone got invited to the WAVE late in the game. If there are team members who couldn’t participate because of differences in time zones (or other asynchronous difficulty), they can go into the WAVE, see all of the discussion, then add their own notes, as if they were present from the get-go. And anything that Google WAVE can’t do in its native state can likely be managed with any of the wide range of plug-ins that are available for it.

Right now, Google WAVE is only available by invitation. But before long, it’ll be available to everyone. It’s also important to remember that using WAVE to its potential will take time. It’ll take patience. But the power is there. Oh, yes. It’s there.

As for its ability to change the world? It hasn’t yet. But I’m betting that it will.


Cool Apps: AARDVARK

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There are times when, no matter how much we think we know, we’ve gotta have a question answered. We go online, we search. Google or Wikipedia or some other search engine might have a cavalcade of “answers”, but the odds of those answers being exactly what you were looking for…well, they often come close, but rarely do they hit it right on the head.

Sometimes, the answer we want is the sort that we’d get if we simply asked a friend. Someone who’d had actual experience with something. Well, now there’s a search engine for that.

Let’s take a look at Aardvark, or ‘Vark, as they like to be called.

Available on The Web or via its own iPhone application, Aardvark is a new kind of search engine. It lets you tap into the knowledge and experience of friends, or friends of friends. Using information from your social graph (the people you know), Aardvark searches contacts for people with related topics, people to whom you’re connected, people who’re in or near your location, or people who share your tastes. When you want someone who knows the answer — the answer YOU want — Aardvark will get it for you.

Now, let’s think about how this could apply to your business. There’s a great shift in our industry toward offering services on a hyperlocal level. If you’re a real estate professional in Awesometown, USA, you’re probably looking for as many ways as possible to set yourself as THE authority for information on your area. Aardvark works there. When people go to vark.com looking for information about Awesometown, you’ll be the one with the answers. People will say, “WOW! She (or he) really knows what she’s talking about!” and will, most likely, remember that you were helpful.

This opportunity has “WIN” written all over it.

As vark.com (Aardvark) was just launched in October, you could be among its early adopters and set yourself apart as one of its go-to contacts for your area. Just think of the possibilities.

Aardvark. It’s new. It’s cutting-edge. It’s cool. Check it out!


Cool Apps: Get the Gist!

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gist“It’s not what you know, it’s who you know.”

How many times have you heard that phrase? What if you could combine those two things? What if you could take who you know and increase what you know about them? From the perspective of a real estate professional — someone whose business is dependent on understanding people’s needs and desires — that’s something that could be pretty valuable, right?

As it happens, there is, in fact, an app for that.

Welcome to GIST.

Everyone with whom we’re connected online is searchable. Every blog comment, tweet, online profile, even reviews at places like Amazon, are searchable. But tracking down all of that information can be awfully time-consuming. Gist takes the legwork out of finding out what you need to know about your clients and business contacts before you talk to them.

An indispensable tool for anyone in sales, Gist is what Outlook wishes it could have been; not just contact management, Gist is knowledge management. Relationship management.

100% free, Gist couldn’t be simpler to use. Just log in and tell Gist where your contacts are listed: Gmail, LinkedIn, Twitter … wherever they happen to be. Gist aggregates all of your contact information, then turns that data into something really intelligent. Something you can really use.

The more you know about a person or a company, the more productive you’re going to be.

In the dashboard, you’ll see your lists of contacts (either individuals or companies), plus their latest tweets, blog posts, news items, comments and other online information that has recently been posted. Pretty handy information to have before that conference call or big meeting, right?

Gist is knowledge. Gist is power. Gist is totally cool.


Cool Apps: Stay Connected With LogMeIn

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logmeinWhen you’re working from home, you have access to all of your passwords, your networks…everything is AOK. Hunky dory, even. But sometimes, we’re away from home or the office, for any one of a multitude of reasons, and suddenly, things aren’t so straightforward.

When you’re away from your own computer, you might be faced with some serious firewall challenges or other security issues. Let’s face it: remote access is tricky.

There is an answer.

Let’s talk about LogMeIn. LogMeIn is a 100% free site that provides solutions for remote control, file sharing, systems management, data backup, business collaboration and on-demand customer support of PCs, servers, MACs, smartphones (iPhones, BlackBerrys, Pres, etc.)

With LogMeIn, you can access your personal computer and all of its resources over the web. You can access your desktop from your iPhone, no matter where you are. You can create virtual, peer-to-peer networks. You can control your PC or MAC remotely from any web browser. You can back up your files and important data, so that you are always in control, and so you won’t lose anything, even if something happens to your computer.

Cool, right?

Even cooler is the price. LogMeIn is completely, totally and, in all other ways, free. The only time you have to pay them is when you want to sync files across machines or do remote printing. When compared to other services like this, many of which charge $20 for each computer you use (this can really start to add up after a while), LogMeIn does it for free.

LogMeIn isn’t flashy. It isn’t exciting. What it is, however, is dead useful and practical. It’s a great service to have in your arsenal for those times when the unexpected rears its ugly head. For those times when you’ve left your laptop behind and you suddenly need access to your computer.

Check it out today. You never know when you might need it.


Cool Apps: Get it TGETHR!

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tgethr_logoWe’ve said it before. Countless times. Online collaboration is great. But sometimes, it’s just harder than nailing Jell-O to a tree. With people spread all over hither and yon, it’s increasingly complex to keep track of things, to collaborate, to simply get things done.

Ever on the lookout for online collaboration tools, we’ve seen some that are pretty neat, but they all require every person on a project to log into a new site and register in order to take advantage. We’re always on the hunt for something simple.

We think we may have found it with TGETHR.

What makes TGETHR different? For starters, it doesn’t make the people on your team take time to learn something new. It functions just like an email distribution group. All anyone needs is a TGETHR email address (though there is a web app available), and all of your communication gets distributed to everyone on the team. Automatically.

One of the things that’s interesting about TGETHR is that it is, sort of, anti high-tech. There are few, if any, bells and whistles. It’s exceedingly straightforward. TGETHR archives anything and everything that gets sent, including attachments, and makes that information searchable at any time. You get an automatic record every bit of communication. A searchable record of all of your projects. Cool, huh?

TGETHR is secure. All of your transmissions are encryptable, so that no one can hack into your projects or other sensitive information. Further, there’s no extra charge for this extra security (unlike with some other programs); encryption is standard with every account.

One of our favorite features of TGETHR is that it works with other web-based services, such as Unfuddle or DropBox, which you may already be using.

TGETHR isn’t fancy. It’s a simple tool that solves a complex problem. It’s straightforward, no-nonsense … it’s simply elegant. Get it TGETHR!